I Don't Need Your MTV

So Pastor Zip is flipping through the Peoria TV dial since his show is being pre-empted for a special and suddenly Channel 43.2 appears on the screen.

43.2? There is no Channel 43.2 in Peoria! (Pastor Zip is a hold out to cable TV, stubbornly insisting that the free, over-the-air TV is good enough)

Except there is. It's a subchannel for WYZZ Fox 43 (though apparently there's been no announcement of it) and shows music videos. It's called theCoolTV and, unlike MTV, it shows, well, music videos. Apparently all the time.

THECOOLTV plays music, period.
Our programming is customized to YOUR market, so watch for the videos you
want to see and send requests to REQUEST via email or call the
COOL REQUEST LINE at 888-342-8761 x711

The program guide says "80's at Eight." Oh, this is going to be fun!